UK fleet lessons from July diversification

Battery-electric vehicles (BEVs) continue to gain traction in the UK, reaching a record 26.5% share of all new car registrations in August 2025. This milestone came despite an overall market decline, showing that the shift to electric is no longer confined to early adopters — it’s becoming mainstream.
Key Insights for Fleet Managers
- Tesla remains dominant: The Model Y (1,650 units) and Model 3 (1,593 units) comfortably led the market, together accounting for over 15% of all BEV sales in August. Their continued success highlights the strength of Tesla’s charging network and total cost of ownership appeal.
- New entrants gaining momentum: The Ford Explorer Electric (677 units) has quickly established itself in the top three. Chinese brands are making inroads too, with the Chery Omoda E5 (457 units) and BYD Seal (255 units) both appearing in the Top 20. Fleet buyers should monitor these models as they often bring aggressive pricing and competitive specifications.
- Strong competition from established OEMs: The Audi Q4 e-tron, Škoda Enyaq iV, Hyundai Kona Electric, and Volkswagen ID.3/ID.Buzz all remain strong contenders, offering breadth of choice across fleet use cases.
- Total BEV volumes: According to SMMT, 21,969 BEVs were registered in August — a 14.9% year-on-year increase, bucking the broader market decline. This aligns with New AutoMotive’s Electric Car Count analysis, which reported a ~20% increase.
- Fleet impact: With BEVs now accounting for more than one in four new registrations, fleet electrification is accelerating. Residual values are being reinforced by strong market uptake, while whole-life cost advantages are improving thanks to lower fuel and maintenance costs.
Top 10 BEV Models – UK (August 2025)

Why This Matters for Your Fleet
- Choice is widening: From compact EVs (MG4, Dacia Spring) to premium SUVs (Audi Q6 e-tron, Mercedes EQB) and MPVs (VW ID. Buzz), there is now an electric option in nearly every segment.
- Risk diversification: With multiple OEMs scaling EV production, fleets can diversify sourcing and reduce dependency on a single brand.
- Policy readiness: As ZEV mandate targets tighten towards 2030, the rapid BEV adoption rates we’re seeing in 2025 show the market is adjusting earlier than expected.
Methodology & Sources
Data compiled from:
- SMMT – August 2025 registrations release (official UK totals and Tesla model data).
- EU-EVs.com – UK August 2025 model-level registrations (aggregated from DVLA).
- New AutoMotive – Electric Car Count (market trend validation).
Totals were cross-checked between sources. Minor discrepancies (<1%) are due to methodology differences (e.g. inclusion of vans in DVLA vs. passenger cars in SMMT).
For fleet managers, the message is clear: the tipping point is here. Electric models are not only widespread, but increasingly competitive across price points and vehicle types. Planning procurement around BEVs is no longer a future scenario — it’s today’s reality.
Related reading
More fleet electrification analysis curated for this topic.
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